Wobblers

New Wobblers at Sheetz!
I successfully finished my internship at Sheetz and look what I have to show for it. I helped out with a lot of the M-T-Go materials for Sheetz. They asked me to create New wobblers, including shape and size and colors. All they gave me was the info to include and they chose this.
I must say I freaked out a bit when I saw it in stores.. one of those "OH MY GOSH I MADE THAT" type of things. I also did a lot of the boring nutrition facts for some of these items too but I am quite proud of this little number here. (Small but mighty).
If you go to Sheetz, check the M-T-Go stands for these nifty little things.

Here We Go Again...

A little update on my personal logo.

Heading into my Senior year, we were asked to update our personal logos so we have fresh look at our sophomore project. I'm really fond of the thin fonts right now and I think this works well in combination with the meaning of the logo, and the large shape of the bubble.

This project starts off lots of new ones, so keep a look out for new projects. I'll most likely be posting in the next few weeks to get my Junior Achievement project that has really opened up this past week.

Old Time Sippin' Whiskey

AJ Jenkins
Kentucky Straight Bourbon
Packaging Design

FINAL PROJECT for PACKAGING!
(can you tell i'm slightly excited?)

For A.J. Jenkins Kentucky Straight Bourbon, the packaging must meet high standards. This old time sippin’ whiskey comes from a company whose bottles are timeless and their distilling process is rare. Targeting men, usually above the age of the 30, this old classic label gives the satisfaction of a good whiskey reminiscent of the 1800s. The ribbon is tightly wrapped around the bottle, attached with a personalized wax seal. On the shelf, this bottle would show the craftsmanship of a classic, enhancing a consumer’s likeliness to purchase a newer brand that engages all the values of the aged whiskey. As a brand, A.J. Jenkins stands true to their traditions by selling their old family brewed whiskey in a new market, with a modern outlook. This packaging project became a success when the label shape took place and the research of the classic bottles was introduced. When packaging this whiskey, the bottle would be much more personalized to the shape of A.J. Jenkins and reproduced with the hand crafted seal of every bottle.

A Sweet Taste of Luxury

Godiva Chocolates
Valentine's Day Box collection

Godiva Chocolates
Point of Purchase Poster
Valentine's Day

Finally finished with this project! Its been a long process to finally complete Godiva's Valentine's Day packaging. This project included: creating a diecut and layout of the box, point of purchase poster, & wrappers for individual chocolates. So tomorrow I turn in two mounted pieces, the box itself, a photo of the box (above) and the wrappers. I'm sick of Godiva, even though I've never had a piece of their chocolate..

My idea for this project came from researching luxury items and their packaging. Vera Wang's products are a solid black with black emboss glossy type. I loved the simplicity of that design and tried to use the black for that sleek appearance. Pink, being my favorite color, was the obvious choice to match with black. Bows have shown up a few times in other Godiva packaging and interested me considering the many years wearing them as a cheerleader. The diamond was another addition that added that touch of class and elegance to tie everything together and give it a bit of shine.

As much as a pain in the butt that I make this sound, I really enjoyed this project. When things started clicking with my ideas, I was so excited to put it all together. Assembling the box was time consuming because I'm a huge perfectionist. I can't lie though, I did enjoy it.

I also wanted to say that as far as I've come in my college career, I can tell I have much more confidence in my work. I feel better talking about it and describing my ideas because I have more knowledge behind my decisions and I really am confident in the work I'm putting out. Tell me what you think :)

Design-a-thon-a-rama

Brochure for 24-hour Design-A-Thon

This was the most frustrating and exhausting thing I've ever done. 24-hours to colloborate with 3 other team members (whom I didn't get along with) and come up with new brochure focusing on gaining newer, younger members for the Lancaster Heritage Center and Quilt Museum. So instead of creating one brochure, we all did our own (since we couldn't agree). I am very proud of my accordion style fold and cover design for this. It turned out pretty nicely considering how much of a hassle that weekend was. As always, I enjoy any feedback.

PS. Spring break.. i need you.

Limeade Packaging

Caribbean Limeade Carton
FINAL PACKAGING Image

So I finally got my carton put together. I'm pretty stoked about that. This image doesn't quite do it justice but I am getting a better one (from a photo major with a really expensive camera). In this image, you can see the way that limes would line up on the bottom when placed on the shelf.

Please let me know your thoughts. I had a class critique with a packaging expert who works for Hershey. He said that mine has a good bit of potential, chose it as top three in the class.

Caribbean Limeade, man.

Caribbean Limeade
Clover Farms
Packaging

Why hello all. Its been a while. I've been hard at work on my portfolio and this will certainly be added as well. I'm in a new Packaging class this semester, our first project: redesign a carton of limeade. Of course I kept my simple design, with a slight bit of flair and included the appetite appeal of the limes. This layout is the full carton, I just put the real one together and a photograph will soon be posted. But if you can see the front side, you will realize that once they are lined up on the shelf, the half limes that appear on the front will appear full in a row. This is another eye catching idea that will help notice the brand and what the packaging is actually for.
I'm personally really enjoying this class, and this project. Up next: Godiva!