Godiva Chocolates
Valentine's Day Box collection
Godiva ChocolatesPoint of Purchase Poster
Valentine's Day
Finally finished with this project! Its been a long process to finally complete Godiva's Valentine's Day packaging. This project included: creating a diecut and layout of the box, point of purchase poster, & wrappers for individual chocolates. So tomorrow I turn in two mounted pieces, the box itself, a photo of the box (above) and the wrappers. I'm sick of Godiva, even though I've never had a piece of their chocolate..
My idea for this project came from researching luxury items and their packaging. Vera Wang's products are a solid black with black emboss glossy type. I loved the simplicity of that design and tried to use the black for that sleek appearance. Pink, being my favorite color, was the obvious choice to match with black. Bows have shown up a few times in other Godiva packaging and interested me considering the many years wearing them as a cheerleader. The diamond was another addition that added that touch of class and elegance to tie everything together and give it a bit of shine.
As much as a pain in the butt that I make this sound, I really enjoyed this project. When things started clicking with my ideas, I was so excited to put it all together. Assembling the box was time consuming because I'm a huge perfectionist. I can't lie though, I did enjoy it.
I also wanted to say that as far as I've come in my college career, I can tell I have much more confidence in my work. I feel better talking about it and describing my ideas because I have more knowledge behind my decisions and I really am confident in the work I'm putting out. Tell me what you think :)
My idea for this project came from researching luxury items and their packaging. Vera Wang's products are a solid black with black emboss glossy type. I loved the simplicity of that design and tried to use the black for that sleek appearance. Pink, being my favorite color, was the obvious choice to match with black. Bows have shown up a few times in other Godiva packaging and interested me considering the many years wearing them as a cheerleader. The diamond was another addition that added that touch of class and elegance to tie everything together and give it a bit of shine.
As much as a pain in the butt that I make this sound, I really enjoyed this project. When things started clicking with my ideas, I was so excited to put it all together. Assembling the box was time consuming because I'm a huge perfectionist. I can't lie though, I did enjoy it.
I also wanted to say that as far as I've come in my college career, I can tell I have much more confidence in my work. I feel better talking about it and describing my ideas because I have more knowledge behind my decisions and I really am confident in the work I'm putting out. Tell me what you think :)
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