Wednesday, February 10, 2010

Caribbean Limeade, man.


Caribbean Limeade
Clover Farms
Packaging

Why hello all. Its been a while. I've been hard at work on my portfolio and this will certainly be added as well. I'm in a new Packaging class this semester, our first project: redesign a carton of limeade. Of course I kept my simple design, with a slight bit of flair and included the appetite appeal of the limes. This layout is the full carton, I just put the real one together and a photograph will soon be posted. But if you can see the front side, you will realize that once they are lined up on the shelf, the half limes that appear on the front will appear full in a row. This is another eye catching idea that will help notice the brand and what the packaging is actually for.
I'm personally really enjoying this class, and this project. Up next: Godiva!

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